Industries›5 companies · latest full-year results
Industry involved in the development, manufacture, and sale of beauty products including skincare, makeup, and fragrances.
The 5 cosmetics companies we cover had combined revenue of ¥1.6T (-0.7% year over year) and operating profit of ¥22.1B, an industry-wide operating margin of 1.4%.
Shiseido leads on revenue (¥970.0B, a 61.1% share), and the top three hold 93% of industry sales. 2 grew both revenue and operating profit; 0 saw both fall.
Noevir has the highest operating margin (17.1%); average pay across the industry is ¥7.48M, highest at POLA ORBIS (¥7.66M).
Industry total
Cosmetics · 5 companies
YoY compares companies with prior-year figures
StockShares are +19.3% over a year, ahead of the all-industry average (+14.9%) — #16 of 53 industries. Over the last month: +5.5%, +8.2pt against the market.Details
GuidanceCompany plans for FY2026 (5 companies combined): revenue +2.9%, operating profit +8.6%. Planned profit growth is below the all-industry plan (+13.0%).Details
Revisions1 raised and 0 cut this year's forecast. The biggest revision: Milbon (operating profit +4.0%).Details
Latest resultsYear to date through Q2, 4 companies combined: revenue +5.0%, operating profit +56.3% year over year. 2 are ahead of an even pace toward their full-year plan, 2 behind.Details
Earnings dates5 companies report within 30 days, starting with POLA ORBIS on Nov 9 and Shiseido on Nov 10.Details
None
| Company | Op. profit (last FY) | This year's plan | Plan change | Revision | Progress (Q2 cumulative) |
|---|---|---|---|---|---|
| ¥-28.8B | ¥59.0B | - | Unchanged | 71% |
| ¥18.5B | ¥20.0B | +8.3% | Unchanged | 33% |
| ¥15.7B | ¥17.3B | +10.2% | Unchanged | 58% |
| ¥11.1B | ¥11.4B | +2.9% | Unchanged | 60% |
| ¥5.7B | ¥6.5B | +15.9% | Up +4.0% | 51% |
Plans are each company's forecast for the current year from its earnings release. Plan change compares with last year's results; revisions compare the latest forecast with the first one given for the year. Progress is cumulative operating profit ÷ the full-year plan, against an even pace of 25% after Q1, 50% after Q2 and 75% after Q3 (a rough guide for seasonal businesses).
| Change | 1M | 3M | 1Y |
|---|---|---|---|
| Cosmetics | +5.5% | +8.5% | +19.3% |
| All industries | −2.7% | −0.9% | +14.9% |
| vs. market | +8.2pt | +9.4pt | +4.4pt |
Rank among industries:3M #6/531Y #16/53
Industry returns are an equal-weighted (geometric) average of member companies. Prices are split-adjusted closes for reference, not real-time.
Average salary is the reporting entity's figure (often a holding company) from its annual securities report. Holding companies with fewer than 50 staff are excluded.
| Company | Revenue | YoY | Operating profit | Margin | Share | Average salary | Average age | Employees |
|---|---|---|---|---|---|---|---|---|
| 1 | ¥970.0B | −2.1% | ¥-28.8B | -3.0% | 61.1% | ¥7.21M | 38.9 | 4,023 |
| 2 | ¥330.2B | +2.3% | ¥18.5B | 5.6% | 20.8% | ¥7.47M | 40.5 | 981 |
| 3 | ¥170.3B | +0.0% | ¥15.7B | 9.2% | 10.7% | ¥7.66M | 43.1 | 278 |
| 4 | ¥64.7B | +1.4% | ¥11.1B | 17.1% | 4.1% | - | 43.9 | 49 |
| 5 | ¥52.9B | +3.0% | ¥5.7B | 10.7% | 3.3% | ¥7.58M | 36.0 | 941 |
| Industry total / average | ¥1.6T | −0.7% | ¥22.1B | 1.4% | 100% | ¥7.48M | 40.5 | 6,272 |
Revenue and operating profit are from each company's latest full-year results. Green margins are at or above the industry margin. Financial institutions may not report operating profit.
