Prices as of 2026/10/30 close
Company comparison · Enterprise AI Software
Appier is the bigger company, with revenue of ¥43.7B — 2.6x Plus Alpha's ¥17.1B.
Plus Alpha earns more on each yen of sales, with an operating margin of 37.3% — 30.5 points above Appier (6.8%).
Revenue growth in the latest results: Appier +28.4%, Plus Alpha +22.8%. For next year, Appier guides for the fastest operating profit growth (+44.9%).
Over the past year the shares moved Appier +11.7%, Plus Alpha −4.2%.
Head-to-head wins13 metrics
One win per metric for the company with the best value. Metrics with no better or worse (P/E, average age, employees) are excluded.
ScaleInvestors
Plus Alpha aheadAppier 1 : Plus Alpha 2
Revenue: Appier ¥43.7B / Plus Alpha ¥17.1B
ProfitabilityInvestors
Plus Alpha aheadAppier 0 : Plus Alpha 3
Operating margin: Appier 6.8% / Plus Alpha 37.3%
GrowthInvestors
Appier aheadAppier 4 : Plus Alpha 0
Revenue growth (YoY): Appier +28.4% / Plus Alpha +22.8%
Stock & balance sheetInvestors
Appier aheadAppier 2 : Plus Alpha 1
Share price, 1 year: Appier +11.7% / Plus Alpha −4.2%
| Metric | Appier | Plus Alpha | Gap |
|---|---|---|---|
| Revenue | ◎¥43.7B | ¥17.1B | 2.6x |
| Operating profit | ¥3.0B | ◎¥6.4B | 2.1x |
| Net income | ¥2.6B | ◎¥3.3B | 1.3x |
| Metric | Appier | Plus Alpha | Gap |
|---|---|---|---|
| Operating margin | 6.8% | ◎37.3% | 30.5pt |
| Net margin | 5.8% | ◎19.1% | 13.2pt |
| ROE | 7.2% | ◎24.3% | 17.1pt |
| Revenue per employee | — | ¥50M |
| Metric | Appier | Plus Alpha | Gap |
|---|---|---|---|
| Revenue growth (YoY) | ◎+28.4% | +22.8% | 5.6pt |
| Operating profit growth (YoY) | ◎+50.2% | +40.8% | 9.4pt |
| Guidance: revenue growthnext FY plan | ◎+23.5% | +14.1% | 9.4pt |
| Guidance: op. profit growthnext FY plan | ◎+44.9% | +17.6% | 27.3pt |
| Metric | Appier | Plus Alpha | Gap |
|---|---|---|---|
| Share price, 1 year | ◎+11.7% | −4.2% | 15.9pt |
| Share price, 3 months | ◎+49.2% | −3.1% | 52.3pt |
| P/E (trailing)lower = cheaper | 57.5x | 28.8x | |
| Equity ratio | 61.4% | ◎79.5% | 18.1pt |
| Share price (close) | ¥1,446 | ¥2,262 |
◎ marks the best value for each metric. Revenue and profit are from the latest full-year earnings release; share prices are closing-price references; P/E = latest close ÷ trailing EPS. For banks and some other financials, revenue means ordinary income.
| Metric | Appier | Plus Alpha | Gap |
|---|---|---|---|
| Average salary | — | ¥6.99M | |
| Starting salary (monthly) | — | ¥304,000 | |
| Average tenure | — | 4.2 yrs | |
| Average age | — | 31.6 | |
| Employees | — | 344 |
Average salary is for the reporting (parent) company and is affected by average age and job mix. Holding companies with few employees are left out of the salary comparison.
Close (Oct 30, 2026)
¥1,446+11.7% (1Y)
Appier +11.7% over 1Y. Compared: Plus Alpha -4.2%.
Reference chart of daily closing prices, not real-time quotes (split-adjusted; weekly closes before the last year). Each line shows the % change from the start of the period. Updated Oct 30, 2026.
Appier1 segments
Plus Alpha2 segments
ARevenue in the latest results: Appier ¥43.7B, Plus Alpha ¥17.1B. Appier is the bigger company, with revenue of ¥43.7B — 2.6x Plus Alpha's ¥17.1B.
AOperating margins: Plus Alpha 37.3%, Appier 6.8%. Plus Alpha turns the highest share of sales into operating profit.
AShare price change over the past year (closing prices, for reference): Appier +11.7%, Plus Alpha −4.2%. Appier has risen the most.
Comparing 2 companies (up to 4)
Sources: earnings releases (kessan tanshin), annual securities reports and other public information. Share prices are closing-price references, not real-time. Our data may contain errors; investment decisions are your own responsibility.
