Prices as of 2026/10/30 close
Company comparison · Toys & Character IP
Sanrio is the bigger company, with revenue of ¥144.9B — 1.5x Toei Animation's ¥93.7B.
Sanrio earns more on each yen of sales, with an operating margin of 35.8% — 2.6 points above Toei Animation (33.1%).
Revenue growth in the latest results: Sanrio +44.9%, Toei Animation −7.1%. For next year, Sanrio guides for the fastest operating profit growth (+15.8%).
Sanrio pays more on average — ¥9.43M against ¥8.27M at Toei Animation.
Over the past year the shares moved Toei Animation +1.6%, Sanrio −12.2%.
Head-to-head wins16 metrics
One win per metric for the company with the best value. Metrics with no better or worse (P/E, average age, employees) are excluded.
ScaleInvestors
Sanrio aheadSanrio 3 : Toei Animation 0
Revenue: Sanrio ¥144.9B / Toei Animation ¥93.7B
ProfitabilityInvestors
Sanrio aheadSanrio 3 : Toei Animation 0
Operating margin: Sanrio 35.8% / Toei Animation 33.1%
GrowthInvestors
Sanrio aheadSanrio 5 : Toei Animation 0
Revenue growth (YoY): Sanrio +44.9% / Toei Animation −7.1%
Stock & balance sheetInvestors
Toei Animation aheadSanrio 0 : Toei Animation 2
Share price, 1 year: Sanrio −12.2% / Toei Animation +1.6%
Pay & workforceJob seekers
Sanrio aheadSanrio 2 : Toei Animation 1
Average salary: Sanrio ¥9.43M / Toei Animation ¥8.27M
| Metric | Sanrio | Toei Animation | Gap |
|---|---|---|---|
| Revenue | ◎¥144.9B | ¥93.7B | 1.5x |
| Operating profit | ◎¥51.8B | ¥31.0B | 1.7x |
| Net income | ◎¥41.7B | ¥25.1B | 1.7x |
| Metric | Sanrio | Toei Animation | Gap |
|---|---|---|---|
| Operating margin | ◎35.8% | 33.1% | 2.6pt |
| Net margin | ◎28.8% | 26.8% | 2.0pt |
| ROE | 48.6% | — | |
| Revenue per employee | ◎¥182M | ¥135M | 1.4x |
| Metric | Sanrio | Toei Animation | Gap |
|---|---|---|---|
| Revenue growth (YoY) | ◎+44.9% | −7.1% | 52.0pt |
| Operating profit growth (YoY) | ◎+92.2% | −4.4% | 96.6pt |
| Revenue CAGRlast 4 years | ◎+37.1% | +12.7% | 24.4pt |
| Guidance: revenue growthnext FY plan | ◎+11.9% | +6.8% | 5.2pt |
| Guidance: op. profit growthnext FY plan | ◎+15.8% | −19.4% | 35.2pt |
| Metric | Sanrio | Toei Animation | Gap |
|---|---|---|---|
| Share price, 1 year | −12.2% | ◎+1.6% | 13.9pt |
| Share price, 3 months | −7.4% | ◎+1.0% | 8.4pt |
| P/E (trailing)lower = cheaper | 7.1x | — | |
| Equity ratio | 53.2% | — | |
| Share price (close) | ¥1,254 | ¥3,030 |
◎ marks the best value for each metric. Revenue and profit are from the latest full-year earnings release; share prices are closing-price references; P/E = latest close ÷ trailing EPS. For banks and some other financials, revenue means ordinary income.
| Metric | Sanrio | Toei Animation | Gap |
|---|---|---|---|
| Average salary | ◎¥9.43M | ¥8.27M | ¥1.15M |
| Starting salary (monthly) | ¥229,200 | ◎¥272,300 | ¥43,100 |
| Average tenure | ◎14.6 yrs | 8.4 yrs | 6.2 |
| Average age | 41.6 | 39.7 | 1.9 |
| Employees | 797 | 696 | 1.1x |
Average salary is for the reporting (parent) company and is affected by average age and job mix. Holding companies with few employees are left out of the salary comparison.
Close (Oct 30, 2026)
¥1,254-12.2% (1Y)
Sanrio -12.2% over 1Y. Compared: Toei Animation +1.6%.
Reference chart of daily closing prices, not real-time quotes (split-adjusted; weekly closes before the last year). Each line shows the % change from the start of the period. Updated Oct 30, 2026.
Sanrio5 segments
Toei Animation4 segments
AAverage annual salary from the securities filings: Sanrio ¥9.43M, Toei Animation ¥8.27M. Sanrio pays the most. Averages also depend on staff age and job mix, so check the average age too (Sanrio 41.6, Toei Animation 39.7).
ARevenue in the latest results: Sanrio ¥144.9B, Toei Animation ¥93.7B. Sanrio is the bigger company, with revenue of ¥144.9B — 1.5x Toei Animation's ¥93.7B.
AOperating margins: Sanrio 35.8%, Toei Animation 33.1%. Sanrio turns the highest share of sales into operating profit.
AShare price change over the past year (closing prices, for reference): Toei Animation +1.6%, Sanrio −12.2%. Toei Animation has risen the most.
Comparing 2 companies (up to 4)
Sources: earnings releases (kessan tanshin), annual securities reports and other public information. Share prices are closing-price references, not real-time. Our data may contain errors; investment decisions are your own responsibility.
